When and how to hire a blog Writer in Sri Lanka?
Hiring a blog writer in Sri Lanka is a great option if you can’t create articles for your business blog on your own. Or maybe you are looking to start a new blog for your brand-new website.
No matter where you are in your business blogging journey, a blog writing freelancer adds a lot of value to your business and content creation process. So in this article, we discuss when and how to hire a blog writer and how to work with them in the long run.
Why does your business need a blog?
You may believe that after you’ve created a website for your company, the hard work is done; nevertheless, having a renovated site is just half the fight; the next obstacle is bringing in visitors.
This is where a business blog comes in handy. So how exactly can a blog help your business?
- Blogging is a great way to drive visitors to your new website at a low cost.
- It helps you with SEO, as search engines favour websites that publish new content regularly when ranking for search results.
- Any content you create for your blog has a long shelf life compared to your paid ad campaigns.
- The high-quality articles you publish on your blog will help you build your brand as an industry expert.
- The more articles you have on your blog, the more chances you get to be in front of your potential customers.
- Any business can use this simple marketing tool to its advantage.
- It will help you generate a significant number of leads at a low cost.
If this is not convincing enough, let’s look at some of the stats
When to hire an Article writer in Sri Lanka?
You can hire a blog writer for your business anytime you like. But there are signs that tell you that your business needs a blog writer immediately.
Here are some of them.
- You don’t know anything about blog writing.
- You don’t know what to write on your blog.
- The writing you wrote doesn’t seem to bring any results.
- You no longer have the time to write and post high-quality articles weekly.
- You don’t enjoy writing for your blog anymore.
- You struggle to write in a way that people will understand and find interesting.
If any of this sounds like you, you need to hire a blog writer for your business as soon as possible.
Benefits of hiring a blog Writer in Sri Lanka?
A blog writer is a huge asset to your business, especially if you are trying to establish your brand online. Let’s look at what you get when you hire a professional writer for your company blog.
Know the blogging business
Small company owners sometimes underestimate the skills and work required to develop content for a business blog. The benefit of employing a blogger for your company is that he or she already understands how to write high-quality articles.
Understand your target market.
Most professional writers and bloggers deal with customers from a variety of sectors and businesses of various sizes.
Also, they understand how to do research on issues of interest to their consumers. So, the writer you employ will be able to tailor the writing style to match your business goals as well as the tone and voice of your company.
Help you meet the deadlines.
Professional blog writers in Sri Lanka always deliver on time. This means that you will be able to stick to your blog posting schedule all the time.
You get SEO-friendly content.
Good article writers know how to make an article SEO friendly. They will use the best SEO practices, such as integrating the correct long-tail keywords and hyperlinks to help you rank better in search results.
Saves you time to focus more on your business
With the blog writer in charge of providing articles for your blog, you will have more time to focus on other elements of your expanding business, such as exploring new markets and developing new goods.
The extra time you spend back into the business will, in the end, help your company reach greater success.
You get a third-party perspective on your blogging strategy.
A skilled blog writer will conduct an unbiased review of your website’s online content in comparison to your competitors. With this, they will help you identify content gaps and fresh ideas to deliver value to your audience.
Less expensive than hiring an in-house writer
Hiring a full-time blog writer in Sri Lanka is a terrific option. But it can be too expensive if you are a start-up or a small business.
On the other hand, having an in-house writer restricts you to the capabilities of that one individual. So hiring a blog writing freelancer in Sri Lanka at the early stages of your content marketing game is a much more flexible and cost-effective option.
How to hire a blog writing freelancer in Sri Lanka?
Hiring a freelance writer is not the easiest assignment. But putting in the effort to uncover that diamond amid boring stones will be well worth your time.
There’s no feeling like having acquired a wonderful writer who’s ready and prepared to add value to your blog and your business in the long run.
Where to find blog Article writers in Sri Lanka?
If you know where to find good talent, you will have a much easier time finding the right writer for your business. Here are some of the best places to look for professional blog writers in Sri Lanka.
- Competitor blogs and magazines
- Social media (LinkedIn, Facebook, Twitter)
- Freelancing sites (Fiverr, freelancer.com, Upwork, etc)
- Job boards
- Content writing services
Evaluation process
Once you find some writers, the next step is the writer evaluation process. If you want to hire a good writer on the first go, this is a crucial step which many businesses overlook.
Here you need to look at the writer’s
- Writing experience
- Samples
- Experience in your niche
- Prices and fees
- Terms and conditions ( such as the number of revisions they offer.)
- Professionalism
Pro Tip – Make sure your writer is flexible with their service and effective with their communication. Since you are looking for a long-term partnership, flexibility and communication are important.
Once you look at the samples and rates, and other factors mentioned above, you will be able to narrow down your list. However, to select the best one out of them, you will need to assess them further. At this stage, our advice is to share more about your company, goals and expectations for the project and request a sample.
You can give them a topic or let them come up with a topic that suits your industry.
Some writers provide free samples. However, there can be limitations with word counts with free samples.
So, if you really want to find out how well your potential writer fits your brand, it’s always good to get an article to fit your needs and pay a fair price for it.
Before requesting a sample, share the following details with the writer so they will have a good idea about your expectations.
About the company
- Your business/ business model
- Your target market
- The story behind the brand
- Products and/or service information
About content strategy for the blog
- Goals for your blog
- What type of content do you need?
- Preferred content style (tone, voice, article length, etc)
Writing samples
Provide some writing samples that you enjoy. These can be from your own blog or from other websites. Mention what you enjoy about the stories – it might be the tone, how the piece is structured, or just how the individual delivered the information.
Pro Tip– Create a content brief for the sample task to help them understand your expectations for the piece. So the writer can deliver the quality of your expectations. You can learn about how to create a content brief here.
How to pay for your blog article writers?
Often blog writers in Sri Lanka will charge for the word count of an article. The rates can change depending on the writer’s experience, industry, research required, etc.
Blog article writer charges in Sri Lanka can range from LKR 0.80/word- LKR 10.00 word or even more.
Here keep in mind that most of the time, you will get what you pay for.
If you need articles on a monthly basis, you can work out a monthly plan with your writer. Most writers will offer you a discount depending on the number of articles you need.
So be sure to always negotiate with your writer and agree on a fair price.
Some writers will ask for an advance payment, while others would be happy to receive the full payment after finalizing the content.
How to work with a blog writing freelancer in Sri Lanka?
When it comes to a blog, you will need to put out content on a regular basis. This can be weekly or monthly postings. (If you really want good results, you will need to publish at least once a week. )
So having a smooth content writing process is crucial for a regularly updated blog.
Here are a few things that you will need to develop a smooth content creation process
- Content brief (Titles, topics, keywords, content ideas, etc)
- Content delivery dates
- Content revision process
- Communication plan
- Content review meetings
Important – Keep in mind to assess their work and give good feedback. After the first few articles, things will be much smoother, and you will need fewer and fewer revisions from your writer.
Blog Writers in Sri Lanka at Snappy Script
Over the years, we have created hundreds of articles for businesses across many industries. We are a team of freelance blog writers in Sri Lanka who can help you create high-quality SEO-friendly articles for your blog.
With us, you don’t have to worry about quality, plagiarism, SEO, content briefs or writer evaluation. We hire all our writers after a thorough screening process and have editors and content SEO experts who will make sure your content is up to the standards. Check out some of our samples and customer reviews.
Hire a Blog Writer in Sri Lanka or Write Blogs Yourself?
This is one of the most common questions small business owners have when they are starting a blog for their company. If this is you, there are a few questions you need to ask yourself first.
- Do you enjoy writing?
- Are you skilled at it?
- Is blogging the greatest and most productive use of your time?
- Do you have time to spend writing blogs for your business when you have so many other things to take care of?
Blogging is just not a priority for most busy CEOs. And writing content for your blog can fall through the cracks after a few months with your busy schedule.
On the other hand, even with industry expertise and solid credentials, you might not be able to deliver your ideas and knowledge effectively if you don’t know anything about blogging. Even if you have good writing skills, you will need to learn about blog writing and SEO to create high-quality and effective articles, which will take time and effort.
So if you are on a very tight budget, yes, writing by yourself for your blog is a good option. But make sure to hire a professional blogger as soon as possible. A good writer means better quality which will help you boost your brand, delivering a good return from your blog.
You can experiment with a few freelancers to find one whose working style is suitable for yours and who can accomplish the tone you desire for your blog.
Final Thoughts
Running a blog is a ton of work. Hiring a blog writer in Sri Lanka is one of the best ways to make sure your business is publishing high-quality articles that your audience finds valuable. We hope this article will help you hire the best talent for your blog and help you build an effective relationship with them to produce good content to help your business and clients.